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It would be better to show 2 movies a night leading up to the premier of the new movie.
The only way this thing works is if they sell it as a package so the only people who are in that section or sections are the only ones who bought the package and if they had comfy recliner seats. Food and drinks included into the package as well would be a good idea.They can pop in and out for the movies and all that the staff has to do is check the tickets instead of selling tickets for each movie every couple of hours.
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