Thread: Ratings Thread
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Old 02-09-2017, 03:38 PM   #63
BigCrippyZ
 
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Quote:
Originally Posted by The CyNick View Post
You're making it sound more complicated than it is, and you buried the lead, which is ratings are measured cable vs cable and Network vs Network. You made the comment that WWE was lol because they didn't include Network numbers in their chart. But that's how ratings are compared in the industry. It seems like after reading my post and getting educated, you realized your error and went on a rant about irrelevant information.

I also find it funny that you seem to think WWE owns their TV rating information, when in reality is owned by a third party, and anyone with access to the Internet can find the data you were taking about. Pretty interesting insight from an insider though.


Way to miss the point. If you think that negotiating TV rights fees is simple, you're dumber than you seem.

I realize that WWE doesn't own their TV rating info, but anyone who negotiates with WWE for TV rights will expect WWE to present an audit and summary report with info of all of their TV ratings in comparison to all , production costs and more. Then the networks will perform an independent audit as well which WWE will have to consent to.

In performing an audit to determine valuation of WWE's TV rights, USA won't care how ratings are measured and presented to the public. They'll take the ratings data and use their own index and formula for determining valuation of WWE TV rights based on WWE's ratings in comparison to ratings of ALL other shows/networks as well as numerous other factors.

All the ratings data show is how WWE did vs other shows/networks. That's not the same as utilizing the ratings data in conjunction with other data and factors in order to determine a valuation of WWE's TV rights. The fact that you don't understand this concept is proof you don't know what you're talking about.
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